Sensory Branding and Identity Design Firm
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Our projects showcase how Lucid has been able to create a sensory journey of connections between brands and consumers, which have lead to successful results for both our clients and partners.
Expertise
We are marketers with a trained eye for texture, organizational relationships and sustainability who apply our architectural point of view across multiple dimensions to help conceive brands and brand experiences.
Brand Planning
Research + Discovery
Brand Strategy
Brand Positioning
Trend Analysis
Go To Market Planning
Media Planning
Sensory Study
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Identity
Logo Development
Naming + Nomenclature
Color System Definition
Brand Standards
Business Collateral
Messaging
Product Design
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Digital
User Experience
Information Architecture
Content Definition
Digital Animation
CMS Platforms
Interactive Games
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Built Environment
Architecture
Programming
Project Management
Interior Design
Space Planning
Consulting
Way Finding
Environmental Signage
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Communications
Marketing Collateral
Packaging
Exhibit Design
Sales Catalogs
Outdoor Signage
Sales Kits
Direct Mail
Annual Reports
Brochures
Retail Displays
POS Systems
Invitations
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Viewpoints view all
Our unique and innovative design solutions allow us to creatively see the world in a constructive new light.
Post
Best Seafood Restaurant in the USA
Dallas Fish Market is named one of the best seafood restaurants Bon Appetit Magazine.
11.11.08
Post
Lucid Goes Live
After many months, we are proud to announce the arrival of Lucid's new site!
11.05.08
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A Renewed Spirit
We at Lucid would like to express our enthusiasm for the upcoming years and the changing times.
11.05.08
Lucid Now
We are all excited to launch the new Lucid Website! Enjoy!
