In need of a unique invitation solution to a child's first birthday party, Siena's Garden emerged as a concept that resulted in branded invitations that drove the theme of a modern-day garden party complete with sales and strategy support.

Inspired by social gatherings of earlier times, Siena's Garden invited guests to participate in a journey of growth throughout the coming year. Pastel colors, soft typography and actual seeds were incorporated into the design. A different organic floral seed was used to represent a period of development in the first year of Siena's life. The functionality of the invitation encouraged guests to keep the piece, as it contained instructions and helpful information.